Datengetriebene Kundenerlebnisse digital & vor Ort - dimedis

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Design System Inspiration
Dimedis — extracted via DESIGN.md
Other · Event & Retail Software
Typography
TT Norms Pro
Heading
Color palette
TL;DR
Dimedis utilizes a "monochrome plus one" strategy, where a stark white and black foundation is energized by a high-saturation Electric Blue (#003cff). The system is built on a strict 8px base unit, favoring sharp corners and hairline borders for structural elements while reserving pill shapes for interactive CTAs. Visual interest is generated through technical patterns—specifically blue dot grids and thin-line coordinate meshes—that suggest a data-driven or software-centric identity. Typography is handled exclusively by TT Norms Pro, maintaining a clean, geometric sans-serif voice across all hierarchies.
Target audience
The site targets businesses and enterprises in the event, retail, and corporate sectors, seeking advanced software solutions for data-driven customer experiences.
Full tech stack
Analytics
Meta description
SOFTWARE+ für Messen & Events, Retail sowie Unternehmen. Mit dimedis Lösungen die Geschäftsmodelle stärken und weiterentwickeln. Erfahre hier mehr!
Brand Voice
Professional, data-driven, and authoritative with a touch of modern approachability.
Positioning
Dimedis provides data-driven digital software solutions for retail, trade fairs, and corporate communication. It positions itself as a reliable German partner that strengthens business models through "Digital Signage" and visitor management technology.
Voice principles
- —Expert and Data-Centric: Uses technical terminology (data-driven, use-cases, digital signage) to establish authority in the tech sector.
- —Action-Oriented: Employs clear imperatives (Register now, Learn more) to guide the user without being pushy.
- —Collaborative: Emphasizes partnership and shared growth (strengthening business models together, intensifying cooperation).
- —Human and Occasionaly Playful: Breaks the corporate mold in low-stakes moments, such as using exclamation marks and informal phrasing for errors.