Agence de communication, développement web et graphisme à Bordeaux | AWAM
Video · Light
Design System Inspiration
Agence-awam.fr — extracted via DESIGN.md
Agency · Digital marketing agency
Typography
sofia-pro
Heading
New awam
Body
Color palette
TL;DR
Agence Awam utilizes a "Floral White" (#fffbef) foundation rather than pure white to provide a warm, premium base for its high-contrast "Navy" (#160a6e) typography. The brand's primary energy comes from a saturated "Green" (#2adb8f) used for high-impact hero backgrounds and interactive signals. Typography is strictly geometric, pairing Sofia-pro for structured headings with "New awam" for specific display moments. Layouts are characterized by sharp 0px corners on major containers, contrasted by perfect 50% circles for interactive elements and specific 6px radii for content cards.
Target audience
The target audience is businesses and individuals seeking a modern, innovative digital agency for brand strategy, web development, design, and digital marketing.
Full tech stack
Analytics
Meta description
AWAM accompagne vos entreprises en stratégie de marque, développement web, design et marketing digital pour booster votre visibilité et vos performances.
Brand Voice
Professional yet high-spirited, combining technical authority with a welcoming, community-focused personality.
Positioning
Awam is a multi-disciplinary digital agency (Strategy, Design, Development, Training) that balances technical expertise in CMS and growth marketing with a human-centric "Amazing Mood" culture.
Voice principles
- —Vibrant: Uses energetic, welcoming language and emojis to signal a positive agency culture.
- —Expert: Demonstrates deep technical knowledge through specific terminology and comparative analysis.
- —Direct: Uses short, punchy phrases and imperative verbs to drive action and clarity.
- —Human-centric: Highlights the people behind the tech, focusing on team longevity, gender diversity, and social events.
