Accueil - Cybercat Cybercat
Video · Light
Design System Inspiration
Cybercat.ca — extracted via DESIGN.md
Consulting · Custom software development
Typography
Work Sans
Heading
Playfair Display
Body
Color palette
TL;DR
Cybercat.ca utilizes a sophisticated "monochrome-plus" palette where near-black greens `#232b26` provide the structural foundation against a range of desaturated sage and grey surfaces (`#f0f2ed`, `#d8eee1`). The system is defined by a high-contrast typographic pairing: the technical, low-weight **Work Sans** (300-500) handles utility and body, while **Playfair Display** (400) in both upright and italic styles provides an editorial, humanistic display layer. Geometry is notably soft, favoring large 64px radii for primary containers and pill-shaped buttons, creating a tactile, "pebbled" layout rhythm.
Target audience
The site targets businesses and professionals seeking custom digital solutions, appealing to clients who value modern design and technological sophistication.
Full tech stack
Analytics
Brand Voice
Professional, experienced, and partner-focused, emphasizing custom solutions over generic software.
Positioning
Cybercat is a long-standing digital partner (28+ years) that develops personalized software, mobile apps, and integration solutions for businesses across various industries. They position themselves as experts who transform data into growth levers while ensuring client autonomy and security.
Voice principles
- —Experienced: Uses longevity (28 years, 900+ projects) to establish immediate trust and authority.
- —Client-Centric: Focuses on the "unique" nature of the client's business and reality rather than just technical specs.
- —Collaborative: Positions the brand as a "partner" who "accompanies" the client, rather than a mere vendor.
- —Pragmatic: Uses concrete language (articles concrets, contenus pratiques) to show value in everyday operations.
